These are books that I’ve read that have given me some food for thought. All of these books have in some way challenged my view of the world and made me think about issues and different way.
Why read it?
He is the seminal writer on creative thinking. When you need to find a creative answers to problems this is a great place to start.
Why read it?
Make yourself aware of how your mind works and the flaws it can introduce into your decision-making.
Why read it?
It will make you understand how your brain chemistry challenges your decision-making.
Why read it?
Are you ever struggling to learn a speech or presentation? The techniques in this book what challenge you to think very differently about how you learn information.
Why read it?
Are you ever struggling to learn a speech or presentation? The techniques in this book what challenge you to think very differently about how you learn information.
Why read it?
Increasingly we are risk averse and take ages to make a decision. The Central argument made in his book is that we should trust our guts. Often our first reaction is correct. Should you be thin slicing it more often?
Why read it?
The 10,000 hour rule seems to have become received wisdom. This is the book that gave birth to that phenomenon. It will convince you that even the most gifted individuals have undoubtedly worked incredibly hard to hone their gifts and talents.
Why read it?
The book that gave us the the concept of what it takes to get messages to go viral. Why is it so messages seem to have a life of their own. This book will give you the insight into why and how this happens.
Why read it?
I had this to the list because it is light-hearted. It is also a reminder that perhaps wishing you little less serious about things.
Why read it?
500 years later and people are still the same. Great ideas and leadership and change
Why read it?
A very poignant reminder of what man can endure and triumph over. Also should make you reflect on the sacrifices made in the creation of our society. Will also make you grateful that it wasn’t you!
Why read it?
It Is fun and brings some real insight into every day relationships driven by strange economic drivers.
Why read it?
The Internet is changing the world, this goes some way to explaining why and how in non-geeky terms.
Why read it?
The Internet is changing the way marketing is done with you realize it’s it like it or not. The way forward for marketing in the era of The Internet is emerging and This might help you work out how you are going to go forward.
Why read it?
Not really a great read but it will make you remember that email can make you particularly look stupid if you're not careful.
Why read it?
The Speeches in this book change the world. They must be worth a read at the very least you may even inspire you to make a statement that changes the world knows
Why read it?
It makes you realise that you get hung up on history rather than starting afresh. The book does have a US Focus in terms of the economic situation.
Why read it?
The argument is that we are capable of making poor decisions. That this can be impacted by creating the environment that makes it easier to make the correct decision.
Why read it?
Again another book that makes you think about the information revolution and its impact on your business. No longer a choice between reach and richness. Today you can reac Birdh the world from your desktop in minute detail.
Why read it?
If you are considering taking on a mentor this book will help you decide. The book makes the case for mentoring and will focus you on what you can gain from having a mentor.